Garnier on Facebook
2011. June 30.
The Facebook Page of Garnier Hungary was launched at the end of June.
Factory was contracted to create cheerful and summerly layouts related
to the company’s brand guidelines.
The target was to introduce Garnier’s social activity, putting into focus happenings and events which Garnier takes part in. We are happy to see that the page already has 1600 followers – just one week after launch. We created the skin for Garnier Hungary’s Youtube channel as well - in line with the Facebook Page.
The related online campaign was a two-way campaign due to the launch of the Facebook Page and the promotion of the Garnier Invisi Minderal deodorant happened at the same time. That means that two different types of creative works were made: one to encourage people to join Garnier’s community and one to promote a new product.
The target was to introduce Garnier’s social activity, putting into focus happenings and events which Garnier takes part in. We are happy to see that the page already has 1600 followers – just one week after launch. We created the skin for Garnier Hungary’s Youtube channel as well - in line with the Facebook Page.
The related online campaign was a two-way campaign due to the launch of the Facebook Page and the promotion of the Garnier Invisi Minderal deodorant happened at the same time. That means that two different types of creative works were made: one to encourage people to join Garnier’s community and one to promote a new product.
GTC